Politics & Government · North America
As Political Ad Spending Skyrockets, Broadcast TV Remains King
Even though marketers have increasingly shifted their dollars to other media, local stations are reaping a bonanza during these midterm elections. Nowhere is this is more evident than in Texas.
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Sources
- The New York Times Politics. https://www.nytimes.com/2026/11/01/business/media/advertising-paxton-talarico-texas-television.html
Even though marketers have increasingly shifted their dollars to other media, local stations are reaping a bonanza during these midterm elections. Nowhere is this is more evident than in Texas.
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